How to Become a Service Writer with a Modern Shop Management System

|

May 22, 2023

|

Read time: 3 min

With so many different aspects of running an independent auto repair shop, the teams that keeps cars moving through your bays and repair orders flowing through your workflow function best when they run like a cohesive unit.

Just think about your favorite sports team. The players share a common goal, whether it be scoring a touchdown or hitting a home run, and they encourage each other to always perform at their best.

But there’s usually one person on the team who everyone looks to for guidance and inspiration: the team captain. Every player in the auto repair industry is important—from the technicians to the parts managers. But service writers are like the team captain. They keep everyone on track.

If you’re ready to learn about a challenging but rewarding career where no two days are the same, you’re in the right place.

The Role of a Service Writer in Auto Repair Shops

Service writers play a critical role in helping customers understand the estimate and repair process. As a service advisor, you’ll walk guests through any vehicle concerns the technicians find and then make relevant repair and maintenance suggestions.

Your team will put faith in you to drive business for the shop, and your customers will trust you to help them make the right decisions.

Being at the center of customer and team relationships is a position that comes with a lot of responsibility, and team captains aren’t made overnight.

Learning how to become a service writer starts with learning the ropes and getting comfortable with the basic technical skills needed to thrive in an auto repair shop.

What level of education do you need to become a Service Writer?

If you want to know more about how to become a service writer, but you’re afraid education requirements might hold you back, we’ve got good news!

There aren’t any particular education requirements for this position. That being said, a high school diploma or GED and some relevant experience in the auto industry are pretty common among most service writer job candidates.

You might also consider earning a technical degree in automotive technology or a traditional degree in automotive engineering, mechanical engineering, or business to gain a competitive edge in the job search. And if attending technical school or a traditional college is outside of the budget, earning a certificate might be a more viable option.

Taking an online course through the National Institute for Automotive Service Excellence can make your resume stand out for a fraction of the cost of a traditional education while also increasing your earning potential over time.

More important though for service writers are the intrapersonal skills related to the job. Service Advisors are front-line and customer facing, and the role has the opportunity to really help shops create an amazing customer experience.

Not to mention, with cloud-based shop management systems, shops have the opportunity to empower their service writers to provide exceptional service by simplifying their workflows.

Now is a Great Time to Start Your Service Writer Career

Committing to a career path isn’t always easy, and a lot goes into making such a big decision. If you worry about getting stagnant in your career, you can rest assured that this is a position that comes with a lot of upward mobility.

Being a service writer can open the door to several other positions such as service manager, branch manager, or general manager.

In fact, now might be a good time to think about jumping into the independent auto repair industry as a whole.

Our latest Industry Index Report noted that automotive employment in 2022 increased by 3.5%, and grew to over 915,000 men and women working at general repair shops, vehicle dealerships and gasoline service stations, according to the Auto Care Association.

Start With the Fundamentals

Here’s how to establish yourself as a service writer and team captain at an auto repair shop:

1. Become Customer Obsessed

Service advisors directly deal with the customer, and are therefore at least partially responsible for delivering amazing customer service.

Especially in the digital age when customer have high expectations, its important to put their needs first, to learn their world and their problems, and create a customer obsessed culture for your shop.

Powerful features in Tekmetric, like shared customer history for multi-shop users, enables service writers to view a customer's entire history with your business form every single location and provide a seamless experience no matter what location they stop in.

2. Learn the Lingo

Becoming a stellar service writer goes one step further than possessing basic communication skills.

To be successful, you’ll need to know the ins and outs of the industry’s technical jargon to facilitate communication at the shop and translate complex automotive concerns from the technicians’ findings to the customer.

3. Stay Focused

From calculating labor costs to ordering parts, service writers need to understand basic computation skills. In this industry, reputation and trust are an essential part of the customer experience.

Forgetting to carry a one or add a zero on the estimate can damage your relationship with the customers that support your business.

Thankfully, modern shop management systems are packed with features to help shops manage parts inventory and apply the right markups every time.

4. Manage Your Time

Auto repair shops are a fast-paced environment. As a service writer, your work schedule will always be full between booking appointments, addressing customer concerns, and working with technicians to keep repairs on track.

Because you’ll be overseeing several different repairs simultaneously, it’s crucial to know how to prioritize tasks and delegate responsibilities in the most efficient way possible.

5. Get Organized

Service writers are responsible for establishing the repair order rhythm and keeping a balance within the shop.

Whether your shop’s RO process is tied to pen and paper methods or digital software, you should know exactly which cars are in the shop at any given time and where they’re at in the repair process.

You’ll need a handy system for keeping track of estimates and work orders to ensure necessary data doesn’t get lost.

6. Know How to Problem Solve

Service writers are responsible for guiding customers and team members through any bumps in the road during the estimate and repair process.

Whether you encounter low inventory, late shipments of parts, or other unexpected labor delays, knowing how to keep your cool and make quick decisions under pressure is essential.

How Modern Shop Management Systems Support Service Writer

With a cloud-based shop management system in place, service writers can streamline workflows, communication, analytics, and customer experience to create cohesive process.

Streamline shop communications

Tekmetric enables service writers to communicate with team members and customers on a unified platform, simplifying job tracking and prompt query responses.

Enhance the customer experience  

Tekmetric's two-way texting and easy-to-read invoices allow customers to approve work and pay digitally. Plus, powerful features like default inspections help to build repair orders in seconds, freeing up service writers to focus on the customer directly.

Improve with detailed analytics 

Tekmetric provides data analytics and reporting features that can help service writers make informed decisions about their operations, such as tracking performance metrics and identifying areas for improvement.

Set Your Shop Up For Success

Ultimately, Tekmetric helps service writers run their operations more efficiently and effectively, allowing them to focus on providing quality service to their customers.

And when customers feel they can trust your shop, they'll come back the next time they need something repaired in a hurry.

FAQ

similar articles

Selecting the right business name for your auto repair shop can be a challenging task. Your business name will be the first impression your potential customers have of your shop and will determine how memorable your shop will be. Use the ideas below to brainstorm the perfect name for your auto repair business.

A list of the best mechanic shop names.

Creative auto repair shop names

  • On The Road Again Repairs
  • NextGear Auto Service
  • Check Engine Repairs
  • Torque of the Town
  • The Engine Room
  • Chrome & Steel Auto Care
  • Axle & Alloy Repair Co.
  • Peak Performance Garage
  • Smooth Ride Mechanics
  • Driven Dynamics
  • Velocity Auto Shop
  • ClearPath Automotive

Funny automotive repair shop names

  • The Brake-Up Shop
  • Motor Mouth Mechanics
  • Hit & Run Body Shop
  • Exhausted Mechanics
  • Hot Wife Automotive A/C Repair
  • Don’t Tread On Me Auto
  • The Laughing Lugnuts Auto Repair
  • Wheel Be Alright Auto Repairs
  • Motor Mouth LLC
  • Rust in Peace Repairs

Tek-Tip: Have you thought about how you will market your new business? We reccomend Shopgenie for all automotive marketing needs including websites, CRM, reviews, and more.

Cool mechanic shop names

  • The Car Whisperers LLC
  • RoadReady Mechanics
  • StreetSmart Garage
  • GearShift Garage
  • Velocity Motors
  • Gearhead Garage
  • The Repair Authority
  • PitStop Pros
  • Full Throttle Repair
  • Trackside Garage

Unique and catchy names

  • Car Medic Garage
  • Nuts & Bolts Car Mechanics
  • Unleaded Car Repair
  • Honest Engine Repair
  • Auto Barn Car Care
  • Iron Horse Garage
  • Blue Ridge Auto Works
  • RevSync Mechanics
  • The Auto Vault
  • Summit Auto Haven
  • Rust & Revive Repair

Simple auto shop name ideas

  • Car Surgeons
  • The Car Guys
  • Engine Experts
  • Quick Fix Automotive Repairs
  • The Brake Brothers
  • One Stop Auto Shop
  • Auto Solutions Inc.
  • Pit Stop Garage
  • Turbo Tires & More
  • Wrench Wizards

Service-Specific shop names

  • Brake Check Repairs
  • Oil Be Back Automotive Repairs
  • Vivid Vehicle Body Shop
  • 1 Hour Heat and A/C Auto Repairs
  • Battery Solutions LLC
  • Actually Discounted Tires
  • Renew Collision Center
  • 30min Oil Change Shop
  • Restored Right Auto Body Shop

Mobile mechanic business names

  • Repair on Wheels
  • Roaming Automotive Repairs
  • One Stop Repair Shop
  • One Call Repairs
  • Wheels On The Way
  • (Insert last name) Mobile Mechanic
  • The Leaky Gasket Mobile Repair
  • 1 Hour Mobile Mechanic
  • 24/7 Mobile Mechanic

How to select the right auto repair shop name

Once you have your list of potential shop names narrowed down, it is time to do a final round of research to make sure your name is legal, optimized and ready to launch. Check out our final 6 tips and tricks below.

1. Legal checks

Before you can launch your new automotive shop name, you should check for Trademarks by visiting the US Patent and Trademark Website. Simply search your pending business name to see if it is taken or if you can proceed.

2. SEO

Search engine optimization for auto repair shops is an important avenue for driving brand awareness and new customers. To maximize your new business name, aim to include common keywords like “automotive”, “repair”, and “shop”. Also, try to use local terms like “Houston” to help search engines know where your services are located. Lastly, check to see if any competitors are using a similar name and determine if your name will be unique enough.

3. Domain availability

GoDaddy can check if your new automotive repair shop name is available to use. You will also be able to see how much the domain name will cost and whether it would be cheaper to use a variation of your business name.

4. KISS

Keeping your new shop name simple will help you in the long run. Potential customers will find it easier to remember (and share via word of mouth) if you keep it short and simple. Plus, shorter business names are easier to fit on business cards, advertisements, and social media.

5. Marketing

Looking down the road, your new business name should fit within your overall automotive marketing strategy. Are you planning to use a certain logo or color scheme? Make sure your name fits the theme you are aiming for and attracts your target audience. If you plan to use social media marketing, check to see if your business name is available as a social handle.

6. Set the tone

Your name is likely your first impression with your customers. Once you are ready to launch, give it one more review to make sure it conveys the right brand identity and message. Lastly, have a friend or colleague offer feedback on your business name and see how it resonates with them.

7. Automotive business name generator

Tekmetric has developed a free AI-powered mechanic shop name generator tool to help you brainstorm new business name ideas. Our tool can also help you check for domain availability and provide logo design concepts.

Closing Thoughts

Finding the right name for your business is a daunting task and we hope this guide has helped you brainstorm new business name ideas and narrow down your list. We recommend taking the extra time to make the right choice up front so you don’t have to rebrand down the road. As always, there is wisdom to asking for feedback from your community. Select your top 5 names and ask for help picking the best shop name for your business.

Best Auto Repair Shop Names (70+ Ideas)

January 30, 2025

Read time: 3 min

read more

Building a startup takes time, effort, and a lot of determination. You and your team have invested in a great idea, and everyone works diligently to bring new team members, investors, and customers on board. However, the process doesn’t end once the product or service has taken off and gained popularity.

A startup can operate on a lean team, with people wearing multiple hats and taking on extra responsibilities. But as the company grows, it will be time to hire more employees and scale the company to meet demand.

How to scale the business is an enormous question that causes hesitation for many leaders. How do you expand your business offerings and your team without losing the heart and inspiration that helped the startup succeed in the first place?

In my own business, Tekmetric, which offers shop management software for auto repair businesses, I have relied on a few tactics that enabled me—and our whole team—to scale sustainably. Here are four of the most vital.

You’ve Built a Successful Auto Repair Shop Startup. Now What?

February 19, 2024

Read time: 3 min

read more

The Art of Knowing Where Everything Is

In auto repair, there are many moving parts to keep track of—both the literal parts your shop uses to repair vehicles, and the parts of your business that determine your shop’s efficiency, security, and ability to grow. If you want your shop to flourish, it’s crucial to devote part of your business to keeping track of the parts you order.

Many shops track parts in terms of cost of goods sold. The parts you need for the job are included on every repair order, so it’s easy to see what parts your customers are paying for as long as you have a solid process for building repair orders.

But what about in terms of accounts payable? How does your shop track how much you’re spending for parts from the supplier?

Why Match Parts from Repair Orders on Purchase Orders?

March 12, 2024

Read time: 3 min

read more